Problem: Regent University’s SEO site, Regent.edu was not converting visitors despite the growing popularity of their online programs.
Solution: The creative team at Becker Media worked to design a mirco-site to convert PPC traffic via the “Request Information” forms used throughout the site. This was designed with mobile best practices, improved user interfaces and experience and within Regent’s branding guidelines. I was responsible for and layout, component interface design, iconography used throughout the site. The results were included a significant increase in enrollments and online presence leading to additional digital work with Regent.
Roles: Layout, User Interface Design, Iconography, Brand Compliance
Technology: Bootstrap, WordPress, Pantheon